Integrated 'free bet' marketing platform

Acquire, educate, reactivate, retain and cross-sell players by giving them free access to real money COLOSSUS® pools.

Access to real money pools

Expose players to all our core functionality, including real money prizes and Cash Out offers.

Fully customisable campaigns

Control all FreePlay parameters and deliver via your preferred marketing channel.


Campaigns are shown within the main Colossus microsite so just turn on the feature.

Add FreePlay to your site

Enable seamless free bet campaign delivery and increase the stickiness of the pools betting experience.